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Free seller utility

Amazon Image Requirements Checker

Check a product image against Amazon's real image rules - resolution, aspect ratio, background, format, and file size. Runs entirely in your browser - nothing is uploaded or stored.

Resolution

Checks zoom-ready image dimensions

Background

Samples main-image border whiteness

File quality

Reviews ratio, format and file size

Choose image type

Main images require a white background; secondary images do not.

Drag and drop an image here, or click to choose a file

JPEG, PNG, GIF, TIFF, and other browser-readable images

Understanding Amazon's image requirements

Amazon enforces image standards to keep search results and product pages visually consistent, and listings that don't meet them can be rejected at upload or suppressed after the fact. The main image typically needs a pure white background, minimum resolution for zoom functionality, and the product filling most of the frame with no added text, watermarks, or props that aren't part of the product itself.

This checker inspects your image against the common requirements - resolution, aspect ratio, background color, and file format - so you can catch issues before uploading to Seller Central rather than after a rejection.

How to use this tool

  1. Upload the product image you plan to use.
  2. Review the check results against each requirement.
  3. Fix any flagged issues before uploading to your listing.

Frequently asked questions

What are Amazon’s main image requirements?

Common requirements include a pure white (RGB 255,255,255) background for the main image, the product filling at least 85% of the frame, a minimum of 1000 pixels on the longest side to enable zoom, and JPEG, PNG, GIF, or TIFF format. Exact rules vary by category, so always confirm current requirements in Seller Central before uploading.

Why does the main image need a white background?

Amazon requires a pure white background on the main product image so listings look consistent in search results and category pages. Secondary images can use lifestyle backgrounds, infographics, or in-use context shots.

What happens if my image doesn’t meet requirements?

Amazon may reject the image at upload, suppress the listing, or in some cases flag it for a policy violation review - which can affect visibility until it’s corrected. Checking requirements before upload avoids these delays.

Does this tool upload my image anywhere?

No - the check runs entirely in your browser. Nothing is uploaded or stored on a server.

Amazon’s exact image requirements vary by category and can change - always confirm current specifications in Seller Central before finalizing your listing.

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