Marketplace links update“View on Amazon” is currently available for UAE products. Direct product links for Saudi Arabia, the US and UK are temporarily unavailable while we update marketplace support. All SellerGenz research, tracking and product data continue to work normally.
SELLERGENZ GUIDE

From product idea to evidence and action

Learn which SellerGenz tool to use at each stage of product research — from finding an opportunity to tracking changes, comparing competitors, checking the economics, and preparing a listing.

Start with Discover

Find

Discover + Radar

Validate

X-Ray + Global Compare

Track

Tracked Products + Pipeline + Watchlist

Compare

Rival + Complaint Radar

Economics

Forecast + Margin + Cross-Border + Bulk Comparison

Prepare

Listing Optimizer

Step 1

Find opportunities

Step 2

Validate a product

Step 3

Track, organize & watch

This is where SellerGenz's research system connects together - three related but different concepts.

Tracked products

A tracked product is one you’ve saved in SellerGenz so you can keep researching it. It’s the foundation other SellerGenz tools build on - though not every tool automatically uses every tracked product. Most tracked products are research products - ones you’re still evaluating. You can mark one as Your Product once it’s something you actually sell.

Pipeline — where is this product in my decision process?

Move a tracked product through Idea, Researching, Sourcing, Sample Ordered, Testing, and Launched - or mark it Rejected. Moving through Pipeline doesn’t automatically mean you own a product: when a product you haven’t marked as yours reaches Launched, SellerGenz asks whether it’s now one of your live products.

Watchlist — what changed after I started watching?

Watchlist is a separate, opt-in list - tracking a product doesn’t automatically add it here. Once you’re watching something, SellerGenz shows what’s changed since watched for signals like price, BSR, reviews, and stock. Opportunity Signal summarizes that movement - it’s not a prediction, and if there isn’t enough history yet, SellerGenz waits rather than guessing.

How they relate

Tracked Product
  ├─ Pipeline → where it is in your process
  └─ Watchlist → what changed over time
Step 4

Compare competitors

Rival

Track competitors and, where useful, compare one directly against one of your own tracked products from the same marketplace. An owned tracked product shows as Your Product; a research product shows as Reference Product. Price comparisons need matching currency, and BSR comparisons need matching category - SellerGenz won’t show a comparison it can’t stand behind. Historical trends come from SellerGenz’s own recorded history.

Open Rival →

Complaint Radar

Check real review text across a few competitor ASINs for recurring negative themes - genuine complaint patterns, counted directly from real reviews, not an AI summary.

Open Complaint Radar →
Step 5

Validate the economics

Step 6

Prepare the listing

Listing Optimizer

AI-generated

SellerGenz can suggest improved title and bullet copy and explain what changed and why. Always review AI-generated copy yourself before publishing - SellerGenz doesn’t guarantee ranking, conversion, or compliance improvements.

Open Listing Optimizer →
Data honesty

Understand your data

SellerGenz labels information by where it actually comes from, rather than blending everything together.

Live / current

Retrieved from Amazon or another external source right now.

Discover results, current X-Ray product data, Cross-Border lookups.

Recorded history

A snapshot SellerGenz has stored over time.

Watchlist “Since watched,” Rival historical trends.

Calculated

Derived by SellerGenz from inputs, recorded data, or defined calculation logic.

Margin, Bulk Comparison, Opportunity Signal.

Estimated

A directional, model-derived figure - not a guarantee.

Forecast’s demand estimate.

AI-generated

New text written by AI - review before you use it.

Listing Optimizer copy.

Next actions

Quick links